To push the functional qualities of high-intensity performance wear to the extreme, we captured the essence of training through heavy breathing and dynamic action as the athletes push toward their limits.
Yeongwol × Yang Bang-ean |Rebirth Official Music Video
Created to commemorate the 60th Danjong Cultural Festival, the official music video for Yang Bang-ean’s composition tells the story of King Danjong from the past and Lee Hong-wi in the present connecting through music.
Yeongwol × Yang Bang-ean |Rebirth TVC
To share the meaning of the 60th Danjong Cultural Festival with audiences nationwide, we re-edited the official music video into a TVC, conveying its cultural value across generations and regions.
Navien |Dankkum (Sweet Dream) Store
Through AI animal characters, each with a different sleep concern, we playfully communicated the key features of Navien’s Sleep Mat lineup through storytelling.
Zishen |Because I Love Myself
We created three AI personas representing Zishen’s customers, delivering the message that wearing Zishen is an expression of loving yourself.
Artmate |All About Art
We positioned Alpha Stationery’s Artmate as more than just art supplies— a “tool of possibility” for expressing yourself and leaving your mark on the world.
Shinhyup (K-Credit Union) |Eobuba TVC
We reinterpreted the long-established heritage of Shinhyup’s Eobuba characters through AI, playfully expressing the presence of Shinhyup as K-finance across the world.
Hazzys |Rowing Club
Inspired by the philosophy of HAZZYS that began at a rowing club in Cambridge, England in 1928, we used AI to bring different moments in time and space together within a single scene.
Hazzys |SPACE H
Before the completion of HAZZYS’ flagship store SPACE H in Shanghai, we recreated the finished space through AI and expressed the brand’s tradition and progressive spirit through a story connecting past and future.
Spyder |Born in Boulder, Colorado
To reinforce Spyder’s heritage of enduring extreme conditions, we used AI to transcend the limitations of time and space and create a cinematic sense of immersion.
Lina |OSV Content
To intuitively communicate insurance products designed to FIT each customer, we used addictive OSV-driven visuals to make the message naturally memorable.
ICONIX |Malkang Friends
For the first time in Korea, we brought existing characters to life through AI, expanding them into an AI short-form series while preserving their unique world and identity.
SH Suhyup Bank |A Bank Like the Sea
To express Suhyup Bank’s 63-year commitment to consistency, we used the image of the sea, quietly remaining by our side, to embody the brand’s enduring attitude.
Pinetree
To bring a distinctly Korean character to global financial brand Pinetree, we created a brand film inspired by traditional Korean visual techniques and the pine tree.
Palette Manifesto
Inspired by the “let” within the name Palette, this manifesto film captures the philosophy and attitude of Palette.
